Prime Fruit México is present in the Arabian market through the export of Premium Banana and Avocado, proudly promoting the agricultural sector in the region. Arab import companies are becoming familiar with the excellent quality of Mexican fresh produce and services.
At the end of 2016, the Mexican government made a diplomatic visit to the Arabian Peninsula in order to establish alliances and commercial strategies between the Middle East and Mexico. The promotion of development in the agricultural sector was a main topic within the agenda of President Enrique Peña Nieto during his visit.
The Middle East seeks to diversify its supplyment of the sector and focuses on the Mexican strength for it. The Arab Chamber of Commerce and Industry (CAMIC), in turn, has centralized its efforts for this strategy through Trade Missions with Mexican agricultural companies.